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Monday, January 11, 2010

STA630_Quiz # 7

Research Methods STA630


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1. ___________research is based on naturalism.

A. Field research

B. Descriptive research

C. Basic research

D. Applied research

 

2. Personal interviews conducted in shopping malls are known as_________

A. Mall interviews

B. Mall intercept interviews

C. Brief interviews

D. None of the given options

 

3. ____________is used to obtain the freest opinion of the respondent, by asking

general question before a specific question.

A. Research technique

B. Qualitative technique

C. Funnel technique

D. Quantitative technique

 

4. In, ____________the interviewer and members jointly control the pace and

direction of the interview.

A. Field interview

B. Telephonic interview

C. Both A and B

D. None of the given options

 

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5. Randomization of test units is a part of ______________

A. Pretest

B. Posttest

C. Matching

D. Experiment

 

6.  Which one of the following sets is the measure of central tendency? 

a.  Mean, standard deviation, mode

b.  Mean, median, standard deviation

c.  Arithmetic mean, median, mode

d.  Standard deviation, internal validity, mode

 

7.  Internal validity refers to               . 

a.  Researcher's degree of confidence.

b.  Generalizability

c.  Operationalization

d.  All of the above

 

8.  How many times the students appear in the research class is the example of

_________. 

a.  Intensity

b.  Space

c.  Frequency

d.  Direction

 

9.  Time consumed in mall intercept interview is             . 

a.  High

b.  Moderate

c.  Low

d.  Nil

 

10.   Departmental stores selected to test a new merchandising display system is

the example of              . 

a.  Quota sampling

b.  Convenience sampling

c.  Judgmental sampling

d.  Purposive sampling

 

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