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1. In brainstorming
No criticism is allowed
Quantity of ideas is desired
None of the mentioned options
Both of the mentioned options
2. A technique that asks questions about objects or ideas in an effort to develop a new idea is
Heuristics
Matrix charting
Forced relationships
Attribute listing
3. The solution development is
Big-Dream approach
Parameter Analysis
Creative synthesis
None of the above
4. Perceived benefits /risks involve the following factors:
Utility to customer
Consumption habits
Buying motives
All of the above
5. A patent is
A document between government and an inventor
Grants holder protection from others making, using, or selling similar idea
A public domain
None of the above
6. -------------------------------------------- uses individuals in a manner that is analogous to focus groups to generate new product ideas.
Problem inventory analysis
7. A ----------------------------- leads a group of people through an open, in-depth discussion.
Moderator
8. -----------------------------, --------------------------- and ----------------------------- should be evaluated fro both the concept being studied and any major competing products.
Features, price, and promotion
9. In evaluation process, the -----------------------------------------------, provides actual sales results, which indicate the acceptance level of consumers.
Test marketing stage
10. The ------------------------------------- technique develops methods for maximizing value to the entrepreneur and the new venture.
Value analysis
Entrepreneurship(MGT 602)
Quiz 03
1. Marketing mix includes:
Product or service
Financing
Consumer
Retailer
2. Which of the following statement is true for tax advantage of proprietorship?
There is double tax on profits
There is no capital stock tax or penalty for re tained earnings
Both of the options given
None of the options given
3. Industry analysis should include information on:
Market size of competitor's product
Growth rate of suppliers
New products entry
Economic conditions
4. We need to update the business plan because…………
Environmental factors and internal factors can change the direction of the plan
Goals set by the entrepreneurs may be unreasonable.
Goals may not be measurable.
Goals may not be specific
5. Marketing research involves the gathering of data in order to determine information as:
Who will buy the product?
What price should be charged?
What is the most effective promotion strategy?
All of the mentioned options
6. The marketing plan describes how the products will be distributed, priced, and promoted?
True
False
7. The marketing plan should be a superficial document.
True
False
8. The LLC is similar to an S corporation, but is more flexible
True
False
9. The entrepreneur should have a good idea of who the customer or target market will be:
True
False
10. The organizational plan section should not describe the venture's form of ownership
True
False
Entrepreneurship(MGT 602)
Quiz 04
1. The most often used type of funds is
Inter nally gener ated funds
Externally generated funds
Commercial bank funds
None of the mentioned options
2. Which of the following is not type of Bank Loans?
Inventory loans
Accounts payable loans
Equipment loans
Real estate loans
3. Conventional bank loans include:
Lines of credit
In stallment loans
Straight com mercial loans
All of the mentioned options
4. When an entrepreneur is unable to secure a regular com mercial bank loan, an alternative is a:
Small and medium enterprise loan
Character loan
Small Business Ad ministration (SBA) Guaranty Loan
Equipment loan
5. Installment loans can be obtained by a going ven ture with a track record of:
Sales and profits
Customers
Supplier's chain
All of the mentioned options
6. The financial plan provides the long term basis for budgeting and helps prevent a common problem-lack of cash.
True
False
7. Cash flow is not the same as profit
True
False
8. The most often used type of funds is inter nally gener ated funds
True
False
9. Inventory is often a basis for a loan, par ticularly when inventory is not liquid
True
False
10. The loan application format is generally a "mini" busi ness plan
True
False
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